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Shari Lopatin

Writer. Author. Storyteller.

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  • My Jewish Cat and the Art of Guilt

    When hungry, most cats drill their “servants” with shrilling meows, driving them into madness. Not my cat. Instead, he’s taken another route, skillfully learning the art of Jewish guilt. He doesn’t need to meow. In fact, he protests with complete silence, accompanied by “the look.” I first noticed Chance had acquired this divine power last…

    Shari Lopatin

    November 21, 2010
    Funny Life Stories
    all, animals, cats, Creativity, humor, Jewish, Judaism, life, pets, religion, Writing
  • Magic of the Magazine Staff Box: An Old Professor’s Secret to Pitching

    *This is an older post. Much of the information is still useful, but for more updated writing and pitching tips, please see the note at the end of this post!   Ever wonder HOW to find the right editor at a magazine to whom you should pitch that amazing story idea? You may or may…

    Shari Lopatin

    November 9, 2010
    Media Strategy/Marketing Tips
    marketing, news, pitching, Writing
  • Enticing Magazine Editors and Media–Successfully Pitch Your Story!

    Whether you’re a PR professional selling your company’s story, or a freelancer enticing a magazine editor, understanding how to pitch well is vital. I’ve enjoyed success as a journalist and media relations professional for a reason. 1. Keep your pitches to 5 sentences or less.  As a freelancer trying to get published in a magazine, I…

    Shari Lopatin

    October 23, 2010
    Media Strategy/Marketing Tips
    marketing, news, pitching, Writing
  • 5 Tips for Engaging Content–Captivate Your Audience!

    I might be no Dan Brown, but I do work for a big company as a corporate communications writer, and have been published regionally as well as nationally. I’m also a former newspaper reporter who’s won two Associated Press awards. Therefore, here are my top 5 writing tips when drafting content for the general public.…

    Shari Lopatin

    October 15, 2010
    Writing Tips
    engagement, marketing, Writing, writingtips
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