Month: April 2012

• Just F-ing Write, Already!

  This is what my boyfriend recently yelled at me. And ever since, I’ve screamed those same words over and over into my head. To force myself to stop obsessing over everyone else who’s been (super) successful, and why I’m not there yet. We’re writers, right? So for the love of GOD—just do some dang writing…

  Shari Lopatin

  April 26, 2012

  For the Writers, Writing Tips

  blogging, books, Creativity, humor, Writer’s Block, Writing

• 5 Lessons I’ve Learned from Reporter to PR

  I used to hate PR (public relations) people when I worked on the newspaper. And really, I still kinda cringe when someone calls me a PR professional. “I’m in media relations,” I always correct them. I don’t spin. I don’t twist. I just educate the public the best I can for a company. Would I…

  Shari Lopatin

  April 19, 2012

  Media Strategy/Marketing Tips, Writing Tips

  journalism, marketing, media, media strategy, multi-media, news, PR, Public Relations, Writing

• My Secret to Finding New Readers, Followers

  I’m going to let you in on a little social media secret. It’s one I’ve picked up while working as a media strategist for both my day-job, and as my own consultant (not to mention, building MY readership, as a writer). It’s a very simple concept, really, but a difficult one for many to grasp.…

  Shari Lopatin

  April 5, 2012

  Media Strategy/Marketing Tips

  business, Facebook, marketing, online marketing, Social media, Twitter, Writing